07 Dec

15 Local SEO tools to Improve Your Ranking

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Local SEO San DiegoThe Most Outstanding 15 Local SEO Tools To Improve Your Ranking

The Importance Of Local SEO

Local SEO is an essential part of your SEO strategy, especially if you’re a smaller to mid-sized company that relies on the business of local customers. There are many different strategies that you can implement, from optimizing your content using keywords to submitting your NAP (name, address and phone number) to various local directories. To help organize, streamline and track all of your local SEO efforts, you should make use of these local SEO tools.

The following are 15 different local SEO tools that you might find extremely useful, some of which are available at a small cost and some of which are free also.

1. Google AdWords Keyword Planner

This tool works for strengthening your local SEO keywords. During the keyword research phase, you can identify the traffic for specific keywords as well as find new local keywords based on local searches. The Keyword Planner tool even lets you conduct research based on geographic regions. Not only it is a useful tool to have for your local SEO keyword efforts, it’s free to boot, and arguably one of the most useful free SEO tools available as well.

2. SEOProfiler

The most powerful local SEO tools that you can put in SEOProfiler, as it includes features such as a website audit tool, website page optimization, a link disinfection tool that identifies bad backlinks, the ability to identify strong local keywords and even customizable PDF reports.

3. Moz Local

Moz Local is a basic local listing management tool that allows users to manage local listings as well as claim and verify listing submissions. The tool also works with data aggregators to help push listings, making sure that your business is visible. Additionally, the tool will scan through your citations and notify you of any errors that it finds which could be hurting your local SEO. Moz Local will give you a rundown on what kind of categories you’re listed under and what type of media is used for your citation.

4. BuzzStream

BuzzStream is a tool for earning local backlinks as it can help you identify and build relationships with local influencers to help drive word-of-mouth traffic as well as boost local awareness of your brand. The tool is also effective for content promotion and digital PR.

5. SEOPressor

SEOPressor is a tool that scores your site’s overall SEO strength and provides guidance and recommendations for how you can improve it, which will in turn help with your local SEO even if it’s not specifically built for that. Particularly useful is its audit feature that will notify you of any pages that need to be optimized in certain ways, it’s a feature that has earned SEOPressor as one of the best SEO tools for small business.

6. Whitespark Local Citation Finder

The most full-fledged local listing management tool that you can invest is Whitespark Local Citation Finder. In addition to basic local listing management, the tool finds where you should list your business to improve local SEO rankings. It also boasts a number of additional features, including the ability to collect customer feedback and online reviews, monitor local search rankings by a city, discover create link opportunities and more.

7. Synup

Synup is useful for submitting your NAP to local directories. It’s a tool that allows you to easily manage your local listings as well as review and analyze your listings and NAP data. It’s one of the most comprehensive directory lists that you can have and it will allow you to check listings to see if you have existing credentials on them, to add your NAP to listings and fix incorrect data on existing listings.

8. Screaming Frog

Screaming Frog helps to audit and index the website’s HTML and Meta Data in addition to helping you find any broken links to avoid hurting your local SEO rankings. There are advanced features available as well, but for a price.

9. Serplify

Serplify is web software that will help you to achieve a page one ranking on Google’s results pages by adding domains and locations you want to rank for and automatically adding thousands of optimized unique pages of content for every keyword, as well as automatically mass indexing, optimizing and syndicating your content.

10. Local SEO Checklist

This tool will ensure that you can boost your local SEO rankings. As this tool offers 40 different options that detail specific tasks to help you optimize your site and increase your ranking by developing your blog, your on-page SEO, your social media and more.

11. Upcity Free Website Analyzer

UpCity is basically an SEO report card. All you have to submit your website as it will analyze every aspect of the page, giving you an overall score out of 100 that compares your page to your competitors.

12. ReviewTrackers

ReviewTrackers is a tool that tracks the customer reviews of your business. It plays a big part in your local SEO strategy, not to mention your reputation, which makes this tool very useful. Basically, it collects online reviews and feedback from over 70 review sites that you can use to determine your brand’s reputation as well as awareness.

13. Copyscape

Nothing will hurt your site more than copied content. Duplicate content is a way to damage your ranking, for regular SEO and local SEO. Put your content through Copyscape to make sure it’s completely original and it avoid plagiarism, whether it’s content duplicated from your own site or content duplicated from another source outside of your site.

14. PageSpeed Insights

The rate at which your web pages load will have a huge impact on your local SEO rankings. The slower your pages load, will less likely visitors are to remain on your page. This can have a big impact on your bounce rate, which could hurt your rankings. PageSpeed Insights will not only review the load times of your site but also make suggestions on how to improve it.

15. Ahrefs

Ahrefs can help with your local SEO strategy by providing a detailed backlink profile for any website you want. This allows you to see who is linking to your site, what anchor text they’re using for backlinks and how strong your backlinks are. It also allows you to check the strength of your competitor’s backlinks. The tool is used by thousands of users throughout the world.

SEO is incredibly important to the success of your online marketing efforts, because of this, a lot of marketers implement various SEO tools including local SEO tools, some of which can be found for free, in order to track, measure and analyze their SEO efforts. You may already even be using some of the more common SEO tools, such as Google Analytics. However, it’s important that you don’t forget about your local SEO efforts as well.

Local SEO Services in San Diego

Looking for Local SEO specialist in San Diego, CA? Contact Web Hosting Logic, a reputable Local SEO company based in San Diego. To get started, call us at (866) 945-4678. Or Send us an Email.

SEO San Diego

Disclaimer: This article is written by Gananath Shenoy. Article Source: EzineArticles.com

Comments (17)

May 14, 2019 Reply

Great tools and I absolutely love ahref !

Chloe Lopez
April 20, 2022 Reply

Really very informative and the way you present your information attracts visitors to read a more informative blog from your website. Check out San Diego SEO specialist

Local SEO Vancouver WA
May 26, 2022 Reply

Ahrefs and Screaming Frog is my go to tool for SEO. I am really happy to see them on your list. Thanks for sharing the informative article.

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August 31, 2022 Reply

Thank you for this information. The content is useful and informative.

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September 5, 2022 Reply

We appreciate you sharing or spreading this information. I was able to learn a great deal. It really is wonderful.

SEO Agency Panchkula
December 14, 2022 Reply

No doubt, the post is incredible and also. Every time I read your blog I was just stuck with the content of the post. How easily you describe every aspect of the topic of the post.

Mathilde Taylor
January 28, 2023 Reply

You must have done great research on this topic, The information you have provided is really helpful, and thanks for sharing this great post.

ABS Bangalore
April 10, 2023 Reply

Local SEO is essential for all local businesses no matter how big or small.

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April 10, 2023 Reply

This blog post discusses local SEO methods that can boost local search engine ranks. The author lists 15 local SEO tools with capabilities including keyword research, local citations, review management, and competitor analysis. The paper also emphasises the benefits of using these tools for local SEO optimisation and local search exposure. This blog post helps businesses improve their local SEO efforts with practical insights and advice.

April 11, 2023 Reply

I am delighted to read your top-notch article. I try to read different types of digital marketing-related articles daily. Today I am surfing to read about SEO and I found your very well-written precious article.

Funnel Marketing Expert

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June 3, 2023 Reply

Local SEO tools that can be used to improve search engine rankings for businesses targeting specific geographical areas. The article provides an overview of each tool, explaining its features and benefits. It's a valuable resource for businesses looking to optimize their local SEO efforts.

June 5, 2023 Reply

Thank you for this information, the blog is very informative, I want to add that OpenGrowth is a trusted local seo agency california, providing top-notch SEO services to businesses. Call 096422 45012 for effective search engine optimization solutions.

October 11, 2023 Reply

This article offers a valuable list of 15 local SEO tools to enhance website rankings. Informative, practical, and essential for digital marketers.

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December 16, 2023 Reply

I'm excited to discover new tools and strategies that can help improve my website's ranking in local search results. This article sounds like a valuable resource for anyone looking to optimize their local SEO efforts and gain an advantage over their competitors. Keywords research tool

December 16, 2023 Reply

As someone who relies heavily on SEO for my business, having access to useful and free tools is essential

March 6, 2024 Reply

Web Hosting Logic is your go-to San Diego SEO company for affordable and effective local SEO services. With a range of tools and strategies tailored for businesses of all sizes, we can help boost your online visibility and drive more local customers to your website. Contact us today to get started on improving your SEO presence in San Diego! AffordableSEO

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